Global Market Size, Forecast, and Trend Highlights Over 2025-2037
Smart Packaging Market size is poised to grow from USD 30.44 billion in 2024 to USD 65.73 billion by 2037, reflecting a CAGR of more than 6.1% during the forecast period, from 2025 to 2037. Currently in 2025, the industry revenue of smart packaging is estimated at USD 31.74 billion.
Smart packaging enables end-to-end tracking of products in a complex global supply chain. The surging need to improve the safety of pharmaceutical and food products is anticipated to boost the smart packaging market. Active packaging with ethanol emitters and modified atmosphere packaging (MAP) are being employed to increase the product's shelf life. Therefore, companies protect product quality throughout transit by incorporating advanced technology in packaging. As per Research Nester’s survey in 2024, nearly 10-20 % of e-commerce products are returned due to customers receiving damaged items.
Smart Packaging Sector: Growth Drivers and Challenges
Growth Drivers
- Increasing demand for smart biogenic packaging - Smart biogenic packaging is an emerging concept, where intelligent and active packaging technologies are coupled together to give consumers more trustworthy information about the state of food products.
According to the Multidisciplinary Digital Publishing Institute Journal released in 2022, biosensors are essential in food packaging to assess the quality of the food by detecting chemical substances containing biological components such as antibodies, enzymes, and microorganisms. These sensors consist of a transducer that converts the biochemical signal detected by the bioreceptor into a quantitative response. Hence, the rising demand for smart biogenic packaging is predicted to elevate smart packaging market growth. - Multiplying consumption of organic packaged food - More & more people are looking for healthy food & beverage options, such as organic, and vegan products that meet their nutritional requirements. For instance, as per a 2023 survey by the Organic Trade Association, the sales of organic products reached nearly USD 70 billion in the U.S. Moreover, organic food is a premium product, and the target audience must be able to observe the difference through the packaging. Therefore, companies are switching to organic packaging to improve their brand image. For instance, in June 2023, Avery Dennison Corporation introduced four labeling papers made from recycled pulp, and alternative fibers intended for the premium packaging sector, including gourmet food, craft beverages, wine & spirits, and others.
Challenges
- Excessive cost and complications of technologies - The expense and complexity of the technologies are two major obstacles that are expected to restrict smart packaging market growth. Advanced materials, sensors, and software are needed for smart packaging, which raises the cost of installation and production. In addition, the incorporation of sensors and electrical devices inside the packaging may raise additional complexity and dependability concerns.
- Lack of knowledge among customers - Generally, the people of developing countries have limited knowledge about the technologies recently used in packaging. Therefore, most of the time, they remain incompetent to use the smart packaging tools.
Smart Packaging Market: Key Insights
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Base Year |
2024 |
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Forecast Year |
2025-2037 |
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CAGR |
6.1% |
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Base Year Market Size (2024) |
USD 30.44 billion |
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Forecast Year Market Size (2037) |
USD 65.73 billion |
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Regional Scope |
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Smart Packaging Segmentation
Type (Active Packaging, Intelligent Packaging, Modified Atmosphere Packaging)
Active packaging segment is estimated to dominate over 55.7% smart packaging market share by 2037, owing to the growing popularity of ready-to-eat and takeaway meals among the urban population. The application of packaging has a direct effect on the shelf life of ready-to-eat meals. Hence, active packaging technologies absorb substances such as moisture, and oxygen from the product to protect against food spoilage.
According to the World Health Organization (WHO), nearly 1 in 10 people across the globe fall ill after eating contaminated food every year. Therefore, the demand for active packaging to secure food from deterioration for a long time is rising.
Application (Food & Beverage, Personal care, Automotive, Healthcare, Electronics)
The healthcare segment in smart packaging market is set to hold the largest share by 2037, due to the latest trends in smart packaging in the healthcare sector, including QR codes, RFID tags, temperature monitoring, and others. The smart packaging is designed to provide additional benefits beyond just protecting the product inside. For instance, in December 2020, to enhance patient safety and satisfaction, Avery Dennison collaborated with Schreiner MediPharm and PragmatIC Semiconductor to utilize NFC technology by bringing smart packaging for common pharmaceutical items up to the unit level.
Our in-depth analysis of the global market includes the following segments:
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Type |
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Application |
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Material |
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Level of Packaging |
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Customize this ReportSmart Packaging Industry - Regional Synopsis
APAC Market Statistics
Asia Pacific industry is anticipated to dominate majority revenue share of 40% by 2037. The rising e-commerce sector across the region will massively support the expansion of the market. The majority of enterprises now use custom-made corrugated boxes instead of plain, uninteresting boxes. As a result, smart packaging is becoming a more viable choice.
China’s e-commerce sales have increased greatly in the past few years, resulting in the growth of the smart packaging industry in this country. Furthermore, as per the recent data from the International Trade Association (ITA) published in December 2023, over half of all e-commerce transactions are occurring in China
The quick advancement in the Internet of Things (IoT) will lead to the smart packaging market expansion in Japan. The experts of Research Nester predict in 2023 that Japan's Internet of Things (IoT) industry is growing quickly, with a current market value of JPY 1.53 trillion (USD 9.47 billion) and expected to rise to JPY 1.85 trillion (USD 11.45 billion) by 2024.
In South Korea, the smart packaging industry will grow because of the rising online population in this country. This directly increases the purchase from the online apps, which leads to excessive use of smart packaging. The Research Nester Survey performed in January 2024 stated that in 2023, almost 97% of the population in South Korea used the internet.
North America Market Analysis
The North America region will account for a significant share of profit in the smart packaging market owing to the rising inclination towards sustainable packaging options. For instance, with the help of the UN Environment Programme and the Ellen MacArthur Foundation, over 500 organizations have joined together to create the Global Commitment, which aims to create a circular economy for plastics.
The rambling demand for secured medicine packaging in the U.S. will drive the market growth of smart packaging.
The rising consumption of alcohol is booming the smart packaging market in Canada. In the alcoholic beverage industry, smart packaging satisfies customer engagement and quality assurance requirements.
Companies Dominating the Smart Packaging Landscape
- 3M
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Regional Presence
- SWOT Analysis
- Avery Dennison Corporation
- Ball Corporation
- BASF SE
- Crown International Paper
- R.R. Donnelley & Sons Company
- Stora Enso
- Sysco Corporation
- Zebra Technologies Corp.
- BeFC
Key tactics employed by participants in the smart packaging market include product/service launches, approvals, patents and events, acquisitions, partnerships, and collaborations. Below is a list of the leading businesses in this sector:
In the News
- On March 12, 2024, Avery Dennison Information Technology conducted a virtual ceremony to present its first Supplier Excellence Awards, which honored three industry suppliers. The sourcing relationship, delivery and performance, and innovation scores of the winners were taken into consideration throughout the selection process.
- On October 11th, 2023, Silver Crystal Group, a well-known participant in sports clothing customization and application across in-venue, direct-to-business, and e-commerce platforms, entered into a formal agreement to be acquired by Avery Dennison Information Technology.
Author Credits: Abhishek Anil
- Report ID: 6270
- Published Date: Mar 19, 2025
- Report Format: PDF, PPT
